Real Estate Today — Australian Edition
    HomeMarketing

    Marketing

    Branding, campaigns, social media, PR and marketing strategy for real estate professionals.

    From Top Performer to Boutique Brand: How Karen Turner Reinvented Her Real Estate Career
    Industry News

    From Top Performer to Boutique Brand: How Karen Turner Reinvented Her Real Estate Career

    In an industry often dominated by rigid structures and franchise expectations, Karen Turner took a different path. After a successful career selling property in Terry Hills, Turner joined the @realty network in 2018 with a clear goal: to.

    By RET Editorial17 July 20252 min read
    Agency HQ — your brand, your systems, your profit
    Harcourts Recognised as One of The Australian’s Best Places to Work
    Network News

    Harcourts Recognised as One of The Australian’s Best Places to Work

    Harcourts, one of Australia’s leading real estate brands, has been honoured as a member of The Australian’s prestigious Best Places to Work list for 2025. This celebration is based on a comprehensive evaluation of employee happiness and.

    By RET Editorial17 July 20252 min read
    Voqo AI Raises $800K to Answer Every Call the Industry Keeps Missing
    Technology & PropTech

    Voqo AI Raises $800K to Answer Every Call the Industry Keeps Missing

    Gen-Z innovation is officially disrupting one of real estate’s most outdated pain points: missed phone calls. Sydney-based startup Voqo AI has raised $800,000 in pre-seed capital to reinvent how real estate communicates, using AI voice.

    By RET Editorial16 July 20252 min read
    Newcomer Agency Sets Sales Records in 13 Perth Suburbs
    Industry News

    Newcomer Agency Sets Sales Records in 13 Perth Suburbs

    A new real estate brand has made a serious impact in Western Australia, recording standout sales results across 13 Perth suburbs within just 12 months of launching. Haiven Property, which now operates offices in both Applecross and Subiaco.

    By RET Editorial16 July 20252 min read
    Reapit Unifies Leading PropTech Brands Under One Platform to Redefine Agency Growth Across ANZ
    Industry News

    Reapit Unifies Leading PropTech Brands Under One Platform to Redefine Agency Growth Across ANZ

    In a decisive move set to reshape the real estate technology landscape across Australia and New Zealand, PropTech heavyweight Reapit has unveiled a comprehensive rebrand and platform consolidation, bringing together its portfolio of legacy.

    By RET Editorial16 July 20252 min read
    Raine & Horne appoints first-ever chief strategy officer to spearhead innovation and growth
    Network News

    Raine & Horne appoints first-ever chief strategy officer to spearhead innovation and growth

    In a landmark move, leading Australasian real estate group Raine & Horne has appointed Benjamin McDonald as its first-ever Chief Strategy Officer (CSO) for Australasia, reinforcing the real estate super brand’s focus on business.

    By RET Editorial14 July 20252 min read
    Social Media Ownership Could Be Your Biggest Risk, Here’s Why
    Opinion

    Social Media Ownership Could Be Your Biggest Risk, Here’s Why

    Amidst the success stories and sold stickers, a pressing legal question often arises: who actually owns the agent’s social media account, the agent or the agency?amidst the success stories and sold stickers, a pressing legal question often.

    By RET Editorial14 July 20252 min read
    Two Property Sales Through TikTok in Weeks | How This Director Is Changing the Game
    Opinion

    Two Property Sales Through TikTok in Weeks | How This Director Is Changing the Game

    In just six months, Bianca Burgdorf, Director at Stockdale & Leggo Langwarrin, has sold two properties off-market using TikTok as her only marketing channel. Z ero Ad Spend. No Portals. Just Strategy That Cuts Through. No online listings. No signboards. No paid ads.Two posts.

    By RET Editorial14 July 20252 min read
    PODCAST: From Burnout to Breakthrough: The Real Estate Reset Agents Need
    Opinion

    PODCAST: From Burnout to Breakthrough: The Real Estate Reset Agents Need

    🎙️ Welcome to this episode of The Chat, proudly brought to you by Real Estate Today. Today, Nic Fren sits down with the powerhouse behind The Evolution Agent, Tanja Lee, Chief Energy Officer, leadership coach, and one of the most in-demand.

    By RET Editorial14 July 20252 min read
    From 2000 to 2025, Duncan Gordon’s commitment to Newtown property owners endures
    Industry News

    From 2000 to 2025, Duncan Gordon’s commitment to Newtown property owners endures

    One of Sydney’s Inner West’s most respected real estate agents, Duncan Gordon, Director of Raine & Horne Newtown, is celebrating a significant career milestone, marking 25 years with the iconic real estate brand and helping guide property.

    By RET Editorial13 July 20252 min read
    Why I Believe Culture Beats Strategy Every Time
    Opinion

    Why I Believe Culture Beats Strategy Every Time

    As more and more join the blue team, Harcourts Chief Growth Officer Tina Ashton shares how interfirm collaboration and knowledge-sharing drive business growth across the network.

    By RET Editorial12 July 20252 min read
    Instagram Just Became Your Most Powerful Search Tool, Here’s Why Real Estate Marketers Should Pay Attention
    Opinion

    Instagram Just Became Your Most Powerful Search Tool, Here’s Why Real Estate Marketers Should Pay Attention

    If you’ve been relying on Instagram purely as a brand awareness tool, it’s time to rethink your strategy. In a significant update, Google has begun indexing Instagram content, including Reels, carousels, and posts from professional accounts.

    By RET Editorial10 July 20252 min read
    He Chased His Boss Down the Street. Now He’s Sold One of Australia’s Most Iconic Homes
    Opinion

    He Chased His Boss Down the Street. Now He’s Sold One of Australia’s Most Iconic Homes

    One of his earliest moves? Literally chasing Ray White Double Bay Managing Director Elliott Placks down New South Head Road, determined to land a meeting. It worked, and it was just the beginning.

    By RET Editorial10 July 20252 min read
    Harcourts REACH: More Than Just Marketing, it’s Momentum
    Opinion

    Harcourts REACH: More Than Just Marketing, it’s Momentum

    "Since implementing Harcourts REACH, the impact on our business has been profound. Results I once thought would take years to achieve have become a new reality, reshaping how we approach our marketing efforts and measure success."

    By RET Editorial9 July 20252 min read
    Leadership Without Listings: Why One Principal Stepped Back to Scale Up
    Opinion

    Leadership Without Listings: Why One Principal Stepped Back to Scale Up

    In a profession where success is often measured in sales figures, Ben Kingsberry has taken a markedly different path, one that prioritises leadership over listings and long-term growth over short-term wins. When Ben rejoined his family.

    By RET Editorial7 July 20252 min read
    Fresh Leadership Sees Bright Future For One of LJ Hooker’s Key Regional Offices
    Network News

    Fresh Leadership Sees Bright Future For One of LJ Hooker’s Key Regional Offices

    Australia’s most iconic real estate brand is strengthening its presence in the popular Tweed Coast and Northern Rivers region with the appointment of new operators for the LJ Hooker Kingscliff office.

    By RET Editorial6 July 20252 min read
    CENTURY 21 Expands the Brand’s Foothold in Moreton Bay
    Network News

    CENTURY 21 Expands the Brand’s Foothold in Moreton Bay

    CENTURY 21 Australia has welcomed one of Moreton Bay’s top-performing real estate businesses, Regan & Co, into its growing national network.

    By RET Editorial2 July 20252 min read
    Harcourts Launches Harcourts Real Care in landmark partnership with The Rise Initiative
    Opinion

    Harcourts Launches Harcourts Real Care in landmark partnership with The Rise Initiative

    Harcourts, a leading global real estate group, has launched Harcourts Real Care, a bespoke white-label version of The Rise Initiative's acclaimed Real Care app.

    By RET Editorial2 July 20252 min read
    New in Blue Times Two: Harcourts Queensland Expands with Two New Offices
    Network News

    New in Blue Times Two: Harcourts Queensland Expands with Two New Offices

    Harcourts is proud to announce the opening of two new offices under the leadership of Clancy Adams, marking an exciting new chapter in the brand’s presence along the Sunshine Coast.

    By RET Editorial1 July 20252 min read
    Palm Springs Chic Comes to Ferny Hills!
    Industry News

    Palm Springs Chic Comes to Ferny Hills!

    Harcourts Solutions, a leading name in real estate renowned for innovative marketing and exceptional client service, is thrilled to announce the sale or auction of a one-of-a-kind family home.

    By RET Editorial1 July 20252 min read

    Page 11 of 16 — 313 stories