2026: Turning Network Strength Into a Growth Advantage

As 2026 takes shape, early performance patterns across the network are already clear. Pipelines are building, recruitment conversations are active, and the gap between connected offices and isolated ones is widening.

Market conditions will always shift, but one growth lever remains entirely within our control: how well we use our network.

This year, scale alone is not the differentiator, connected scale is.

Industry benchmarking shows offices with structured internal referrals and shared capability programs lift agent productivity 15-20% faster than those working alone.

We’re seeing the same internally. Offices sharing auction expertise, marketing approaches, recruitment thinking, and operational systems are listing more per agent and moving property more efficiently.

Collaboration is no longer a cultural ideal. It is a commercial advantage, and one that doesn’t require significant new investment, just stronger alignment.

What Early 2026 Is Showing Us

The first weeks of the year have moved us from planning to execution. Vendors are re-entering the market, and talent decisions are being made now.

Agents considering their next move consistently look for:

• Visible growth momentum

• An environment where opportunity and knowledge flow

Highly connected networks attract up to 25% more experienced agents than fragmented groups. How we operate together directly impacts how attractive we are as a brand.

Where We Focus

Three levers will drive growth this year:

Shared Capability, actively distributing marketing wins, auction leadership, systems knowledge, and training across offices.

Referral Pathways, creating consistent inter-office flows for listings, PM leads, commercial opportunities, and relocating clients.

Recruitment Alignment, presenting Harcourts as one performance-focused, people-first network, not a collection of individual offices.

When these work together, performance improves, talent attraction strengthens, and momentum compounds.

The 2026 Imperative

The year is already underway. The offices gaining traction aren’t just working hard, they’re working together.

Our advantage in 2026 will come from shared knowledge, shared opportunity, and shared leadership.

Our network is not just our structure. It’s our growth engine.