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As the Australian property sector enters a new phase of stability, real estate professionals across the country are shifting their focus from volume-based transactions to long-term, brand-led strategies.

The real estate industry is one of the most competitive sectors globally. Every day, thousands of professionals jockey for client trust and attention. It’s an environment where the question “What’s your Point of Difference (POD)?” has never been more pressing.

It all started in a sleepy little town on the South Coast—where the cafes didn’t open until 10am and the air smelled like warm milk (courtesy of the nearby dairy farms).

Sales leadership is evolving. The digital age has redefined customer expectations, competition is fiercer, and trust is the new currency of

Purchasing a rent roll is one of the most effective ways for a real estate agency to expand. A rent roll not only carries intrinsic value

At 17, I didn’t know what I wanted to do. Like many school leavers, I was simply looking for a job — any job — when I landed a receptionist

The real estate industry has undergone a seismic shift over the past decade, driven by advancements in proptech, evolving consumer expectati

I've been toying with the idea of being this open about my health for a while now. It’s not always easy, but I think it’s important message

Change is inevitable. Whether in the business world or our personal lives, we often face moments where people move on. For real estate profe

When I first started focusing on building my business, I didn’t realise how much belief—both in myself and my vision—would become the founda

Regional towns across New South Wales are off to a strong start in 2025, with several key areas such as Bathurst, Dubbo, and Wagga Wagga

Today, we’re sitting down with AREC speaker, former real estate business owner, and now highly sought-after coach, speaker, and mentor—She